Leap of Faith

The ultimate crunch time came for us sooner than we were expecting. In hindsight we should have made the leap much sooner. After a year or so of working nights and weekends we came to the conclusion that we had a greater demand for our work than spare hours in the week. Something had to change and…

Mind Your Own Business

One of the biggest challenges experienced in this small business to date is the accounting and book keeping. It goes without saying that those gifted in practical hands on skills are unlikely to also possess great skills in accounting, maths and interpreting confusing jargon and stupidly complicated software that goes with it. In case you…

Rookie Marketing

In hindsight we went about our first marketing stint the wrong way. It would seem to be a common misunderstanding young people make with marketing that one can simply fill mailboxes with propaganda and the clients will come in droves. Not so. This was our first real lesson of many in marketing and three years down the track as…

Facebook

Facebook had well and truly established itself as the main social media network at this stage in our journey. MySpace was on a rapid decline and YouTube was kicking along very nicely by then too. I believe the hype surrounding Twitter had just begun and Instagram was not far behind. We had little or no…

Working outdoors

With the formalities sorted in the way of business registration and motor vehicle repairers licence we were now free to commence operating GDL Automotive Services the only remaining issue was a complete lack of funds. So for the first twelve months we operated after hours. Say goodbye to any sort of social life (which is…